The Ultimate App Marketing Plan: 56 Ways to Boost Your App Store Downloads
Remember “Flappy Bird?” At one point, the creator of that highly addicting and simple mobile app was pulling in about $50,000 a day, according to an interview on RollingStone.com. Do you have dreams of your app going viral like that? Marketing a mobile app is a very important component of an inbound marketing strategy because […]
The Missing Link: Merging Social Media with SEO
Has your SEO strategy flatlined? Are you interested in leveraging social media to improve your SEO? Well, I will let you in on a little secret. Nowadays, social media has a huge impact on the success of your SEO strategy. How? This blog post will uncover five ways to utilize social media to improve your […]
How Does Google Crawl and Rank Sites?
Did you know that 40% of social marketers agree that social media marketing has become more difficult in the past year? Although marketing goods and services through social media is in its relative infancy, almost half of all marketers are having a tough time keeping up. However, in spite of the difficulty in managing a social […]
13 Effective Inbound Marketing Strategies That Drive Growth
We can agree that inbound marketing is the best way to do business online when marketing your brand. More consumers are engaging with companies through social media posts, blog content, email, and online video today than ever before. Compelling statistics continue to prove that inbound marketing tactics draw website visitors, produce more leads, and improve […]
Forget Everything That You Think You Know About SEO
SEO is an important part of marketing your business. If you want people to find your website, you have to ensure that they can find your website when they’re using Google and their other favorite search engines. However, what you have to realize is that search engine optimization has changed a lot over the years. Gone are the […]
Use Onsite Blogging to Position Your Company as an Expert
Many sites use onsite blogging as part of their marketing strategy, and lately, it seems that every company has a blog along with their standard corporate website setup. Having a blog has definitely become a website must-have, however, here are some of the reasons you should consider your blog as more than just a ‘check-the-box’ item, and rather as […]
Don’t Give Into Analysis Paralysis Over Analyzing SEO
Wandering through the wilderness of available data in Google Analytics is like trying to decipher the tax code. Both contain useful data, but not all of it is useful for the reasons you need. You reach a point where you start to overthink and over-plan your strategy to the point that you don’t know where […]
Creating the Best Infographic Ever
You know those people who are smooth talkers, the ones who speak very eloquently and are fascinating to listen to, right? They have a way of using captivating words, they are great storytellers. They make incredible marketers, if they aren’t already. Infographics are, or at least they should make great storytellers, they should be captivating […]
Are You Listening? Going Social Beyond Publishing Content.
What do you consider social media marketing? For most businesses and brands, the answer is simple: an opportunity to publish relevant content, grow your follower base, and generate both thought leadership and engagement. But what if we told you that in limiting yourself to this definition, you’re missing out on what might be the most […]
If You Can’t Beat ‘Em, Join ‘Em: Creating High Performing Pages
Have you ever wondered how website pages made it to the first page of Google? Or better yet, ever wonder how they remain on that first page for what seems like ages? The answer can be summarized into four categories: On-Page SEO Off-Page SEO Social Media Sharing Call to Action (CTA) On-Page SEO To create […]